Give Your Paid Search Extra Punch

Paid search provides the foundation for your holiday sales, but are you using it correctly? Are you using it at all? Follow these handy tips in order to improve click-through rates and conversations throughout Christmas and beyond: Re-evaluate Your Top KeywordsBefore you enter the big winter push, make sure you take time to use the […]

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Facebook Marketing Just Got A Lot More Expensive

Facebook marketing is relatively new in grand scope of life yet still represents a fundamental shift in online marketing. In fact, the business of Facebook has arguably overpowered its social implications even before its IPO. Recently, Facebook made a subtle shift in its algorithm that has significant implications for marketers. Specifically, posts that show up […]

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