Twitter

Piracy Via Twitter: Periscope, Pacquiao, and Phones

A-list celebs paid up to $300,000 to be closest to the blood and spit. Pay-Per-View viewers paid close to $100 to watch from their couches. Others opted instead to watch for free vialive-streaming apps Periscope and Meerkat. Quick History: Meerkat launched to much fanfare just before Twitter launched Periscope. Both offer similar services allowing people to stream their […]

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Top Social Influencers You’ve Never Heard Of

Early in the month, Twitter bought itself a talent agency. Niche is a NYC based company that pairs web talent on Instagram, Twitter, Vine, and Tumblr with advertisers. While you may not notice these influencers if you walked past them on the street, your kids and anyone in Gen Z (born 1997 – 2002) does. These weblebrities […]

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Proof That Chevy Understands Social #TechnologyAndStuff

This Vine is just a sample of the awkwardness that was Rikk Wilde at the MVP ceremony. Rikk is a representative of Chevy who was given the task of highlighting the new truck the company was giving away. Within seconds, #ChevyGuy and #TechnologyAndStuff became trending topics across the world. To further complicate matters, the truck […]

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Social Commerce Is Here Just In Time For The Holidays

Retailers can celebrate early this year knowing the promise of social commerce has finally come to fruition. New “buy” buttons on both Facebook and Twitter look to reinvent online shopping for 2014. The move offers former fans of paid social advertising higher conversions and improved sale sharability. How Many Social Sales Should We Expect?According to […]

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Why There Is Spam On My Twitter Feed?

There is an old joke applied to software which I first heard from Microsoft. It’s a simple, one sentence excuse that pops up often. “It’s not a bug, it’s a feature.” Twitter announced (via a support article) that they are working “to make your home timeline even more relevant and interesting.” They are doing this by adding posts from strangers […]

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Why You Should (and should not) Schedule Posts

Last Monday a 9-year-old girl from New Jersey was learning to shoot an Uzi at a range in Arizona while on vacation with her family. Shortly after her second attempt at a shot, her instructor was being airlifted to the hospital having been hit multiple times. He died later that night in the hospital. As the story began […]

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7 Ways To Be More Engaging on Twitter

Twitter is a crucial part of many social media strategies and can be very effective when used correctly. Twitter has many nuances and colloquialisms that marketers must learn to be effective. This infographic from American Express will help with that process. No matter how many followers you have these tips will help you and your brand. […]

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Twitter Brings Strangers to Honor a War Hero

People who underestimate the power of social media have obviously not heard about Harold Jellicoe Percival, who died at the ripe old age of 99 and had no living family or friends to survive him. Percival was a World War II veteran who was a part of the Royal Air Force and took part in […]

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Banana Republic Leverages Twitter IPO

The day had already started out on a high note for social media giant Twitter. Announcing its initial public offering and pricing its shares at $26 on November 26 was an exciting step for the groundbreaking company. Perhaps you might look at Banana Republic’s next move as poetically—and shrewdly—taking a page out of Twitter’s book. […]

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Topsy Lets You Search for Any Tweet in History

If you’ve been wondering what was going on in the Twitterverse at its inception in 2006, it’s now possible to find out. Thanks to Topsy, a San Francisco-based social-analytics company, you can delve into all past public user activity on Twitter. That’s over 425 billion posts that include text, images, videos, links and anything else […]

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