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The High Tech CMO

Gone are the days when a company’s chief marketing officer huddled together with his or her staff in a high rise office to come up with the latest unique sales campaign. Often, what came out of those brainstorming sessions were educated guesses, sometimes on the mark, but often wildly off. These days, the wise and […]

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Top apps for Executives

There are lots of lists out there and they are all different because new apps show up everyday. Here are some top apps for executives that we have hand picked for you. [nggallery id=5] Analytics HD- Access your Google Analytics account right from your phone. While not visually exciting, Analytics HD will give you access […]

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5 Thoughts: Facebook Home for Brands

Facebook Home launched last week and many are still trying to understand exactly what it is. The early rumors claimed that Facebook was launching its own phone. Instead, Facebook Home is an application available for the Android operating system. In their words, Facebook Home is a:  Facebook Home helps bring chatting, updates from friends and […]

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SEC Says Yes to Social Media for Big Business

Social media has been deemed a legal outlet for cooperate announcements, but only if company investors are informed beforehand. On April 2nd, the Securities and Exchange Commission (SEC) redefined the way that big business can use social media. The newer, relaxed stance on social media disclosure comes after a dispute with Netflix in December of […]

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The Geosocial Universe 3.0 (Infographic)

This is the 3rd edition of the Geosocial Universe Infographic produced by JESS3. The updated and redesigned infographic highlights the growth of mobile-only services, shows which services have disappeared or become obsolete and helps plot the relative size of key social players. All this with a few Star Wars and video game tidbits in the back to […]

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Is Friendster the New LinkedIn?

From the press center: Friendster.com peaked in 2008 and saw a sharp decline in traffic as Facebook rose in popularity. 2013 could be the year of its return to social media dominance. Icebreaker Consulting of New York City and some of their partners are investing big money and significant resources on Friendster in the coming […]

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Welcome to our new VP

We are pleased to announce the arrival of the newest Icebreaker Consulting team member Chaucer Canterbury. He has a rich and varied history that will be perfect for his first assignment. Today we are announcing the launch of a new service: Friendster Optimization. Friendster.com has seen slowing US traffic since 2008 but we feel it is […]

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Protected: Our Painted Picture

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10 Lies From Facebook Tool Providers

This list was created by Dennis Yu for AllFacebook. It is a great summary. How many of these have you been told? Have you signed a contract based on any of these claims? If you have, consider not only what you are getting, consider if you need what you are getting. You can install apps and […]

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7 Habits of Highly Effective Social Marketers

New technologies and platforms for communications have always been buzz worthy creating a sense of urgency to adopt everything now, now, now. However, before jumping on the bandwagon, successful Social Marketers will take a step back and ask the fundamental question of ‘Is this right for my target market’.  Once answered, they apply rigorous thinking […]

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